Blain’s Farm & Fleet Ranks Among Fastest Growing E-Retailers

We currently live in an era where consumers don’t have to go into a store to find what they need. Instead, people can order a product online from the comfort of their own home. A report released from the U.S. Commerce Department found that consumers spent $453.46 billion on the web for retail purchases in 2017, which was up from the $390.99 billion consumers spent in 2016. These numbers are only expected to increase in the near future as technology keeps changing the way we shop. Blain’s Farm & Fleet recognizes this trend and continues to adjust their online shopping product portfolio, services, and promotional offers to better serve all their customers. In fact, Blain’s Farm & Fleet was recently ranked #258 in an Internet Retailers 2018 “Top 1000 Report” on North America’s largest and fastest growing e-retailers, and #9 among the fastest growing online retailers in the retail chain category. According to the report, “The retailers ranked in the 2018 Internet Retailer Top 1000 accounted for roughly 92% of online retail sales in the United States and Canada in 2017. It’s clear that Blain’s Farm & Fleet has a strong e-commerce website that is exceeding the average number of online sales affiliated with other e-retailers.

“We strive to meet our customers where they are whether it’s shopping in our stores, in their communities or online. While we’re delighted with this ranking, we’re most pleased with our relationship with customers and how we are able to keep pace with their changing needs and lifestyles, generation after generation,” says Jane Blain Gilbertson, President and CEO. Another key to the success of farmandfleet.com is the variety of options customers can choose from in how they would like to receive a product. Whenever an order is placed online or via our mobile app, customers can either have the product(s) delivered to their doorstep, picked up in store or via the drive thru service. However, some exclusions may apply.

Blain’s Farm & Fleet is a family-owned, Midwest retail chain that was built on the core principle of “offering quality products at fair and honest prices.” Plus, with the diverse product line offered at Blain’s Farm & Fleet, customers don’t have any troubles finding what they need. They can search from product categories in: Home Improvement, Lawn and Garden, Clothing and Footwear, Sports and Outdoors, Pet Supplies and Wildlife, Automotive, Farm and Livestock, Tires and Services, Food and Beverage, Home Basics, and Toys and Games. Plus, reliable, top-quality brands are offered in each of these segments such as Levi’s Carhartt, Under Armour, Cub Cadet, DeWalt, Purina, Weber, and Coleman. The variety of products Blain’s Farm & Fleet offers that appeal to everyone often causes customer to say, “If Blain’s Farm & Fleet doesn’t have it, you don’t need it.”

The e-commerce team at Blain’s Farm & Fleet is proud of the current state of the website, but realizes that there is still room for improvement. Modifications and updates will continue to be made as they are an integral part of running an efficient website. The ultimate goal is to keep making more products available to customers online while still ensuring the site is easy to navigate.