{"id":27989,"date":"2022-09-08T12:01:00","date_gmt":"2022-09-08T17:01:00","guid":{"rendered":"https:\/\/www.farmandfleet.com\/blog\/?p=27989"},"modified":"2024-03-14T08:41:49","modified_gmt":"2024-03-14T13:41:49","slug":"deeper-roots-episode-3-vanessa-wallock-farmer-reko-ring-founder","status":"publish","type":"post","link":"https:\/\/www.farmandfleet.com\/blog\/deeper-roots-episode-3-vanessa-wallock-farmer-reko-ring-founder\/","title":{"rendered":"Deeper Roots Episode 3: Vanessa Wallock, Farmer &#038; REKO Ring Founder"},"content":{"rendered":"\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\"><h2 class=\"wp-block-heading alignwide has-text-align-center\" id=\"we-re-a-studio-in-berlin-with-an-international-practice-in-architecture-urban-planning-and-interior-design-we-believe-in-sharing-knowledge-and-promoting-dialogue-to-increase-the-creative-potential-of-collaboration\" style=\"font-size:30px;line-height:1.1\"><strong>Learn more about REKO Rings and sustainable farming on this week&#8217;s episode of Deeper Roots.<\/strong><\/h2><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Deeper Roots | Episode Three | The REKO\" width=\"640\" height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/7-1_53OTO7o?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p>Deeper Roots headed out to Victory Garden Farm in Fredonia, WI to learn more about heritage breed animals and REKO Rings in the state of Wisconsin. Vanessa Wallock, Certified Organic Farmer &amp; Founder of the Ozaukee County REKO Ring speaks with Trevor Thomas about sustainable farming,<\/p>\n\n\n<h2 class=\"wp-block-heading\" id=\"whats-a-reko-ring\">W<strong>hat&#8217;s a REKO Ring?<\/strong><\/h2>\n\n\n<p>\u201cREKO is an acronym that loosely stands for fair consumption\u201d, explains Vanessa Wallock. The word \u201cREKO\u201d itself is a Swedish acronym that roughly translates to \u201cFair Consumption\u201d or \u201cSincere Consumption\u201d. REKO Rings as a concept is a way to \u201ccut out the middleman\u201d, by selling organically produced goods directly to the consumers.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>\u201cWe do it for the community, we get to know people, and when I moved back to Wisconsin I already had a built in community\u201d<\/p>\n\n\n\n<p><\/p>\n<cite>Vanessa Wallock, Certified Organic Farmer &amp; Founder of Ozaukee County REKO Ring<\/cite><\/blockquote>\n\n\n<h2 class=\"wp-block-heading\" id=\"farmers-markets-vs-reko-rings\">Farmers Markets vs. REKO Rings<\/h2>\n\n\n<p>Most consumers interactions with local farming are through local farmers markets. Many have experienced going stall to stall on a small city street, picking up vegetables from stands. However, the most significant difference between a REKO Ring and a more traditional farmers market experience is that with a REKO Ring, the goods are purchased and paid for prior to the designated pick up time.<\/p>\n\n\n\n<p>This REKO Ring model is more efficient for farmers, as they know exactly what to bring to the REKO ring, and only need to bring what is paid for, preventing waste. It also benefits the consumers because they have a bit more direct control in what they purchase, and the quantity.<\/p>\n\n\n\n<figure class=\"wp-block-pullquote\"><blockquote><p>In Wisconsin, often when people refer to \u201cfarming\u201d, they are referring to massive operations covering hundreds of acres of land, big dairy farms, cattle farms, or crop farms. What you have here at Victory Garden Farms is unique.<\/p><cite>Trevor thomas<\/cite><\/blockquote><\/figure>\n\n\n\n<p>Learn more about the history of REKO Rings, and the work that Vanessa Wallock does on her Victory Garden Farm in this week\u2019s episode of Deeper Roots, with Blain\u2019s Farm &amp; Fleet.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>. Vanessa Wallock, Certified Organic Farmer &#038; Founder of the Ozaukee County REKO Ring speaks with Trevor Thomas about sustainable farming,<\/p>\n","protected":false},"author":29,"featured_media":32181,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1512],"tags":[1503],"content_type":[1372,1373,1374],"class_list":["post-27989","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-events-news","tag-deeper-roots-podcast","content_type-video","content_type-article","content_type-podcast"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Deeper Roots Episode 3: Vanessa Wallock, Farmer &amp; REKO Ring Founder | Blain&#039;s Farm &amp; Fleet<\/title>\n<meta name=\"description\" content=\". Vanessa Wallock, Certified Organic Farmer &amp; Founder of the Ozaukee County REKO Ring speaks with Trevor Thomas about sustainable farming,\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.farmandfleet.com\/blog\/deeper-roots-episode-3-vanessa-wallock-farmer-reko-ring-founder\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Deeper Roots Episode 3: Vanessa Wallock, Farmer &amp; REKO Ring Founder | Blain&#039;s Farm &amp; Fleet\" \/>\n<meta property=\"og:description\" content=\". Vanessa Wallock, Certified Organic Farmer &amp; Founder of the Ozaukee County REKO Ring speaks with Trevor Thomas about sustainable farming,\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.farmandfleet.com\/blog\/deeper-roots-episode-3-vanessa-wallock-farmer-reko-ring-founder\/\" \/>\n<meta property=\"og:site_name\" content=\"Blain&#039;s Farm &amp; Fleet\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/BlainsFarmandFleet\" \/>\n<meta property=\"article:published_time\" content=\"2022-09-08T17:01:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-03-14T13:41:49+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.farmandfleet.com\/blog\/wp-content\/uploads\/2023\/11\/Untitled-1-2.png\" \/>\n\t<meta property=\"og:image:width\" content=\"4375\" \/>\n\t<meta property=\"og:image:height\" content=\"3125\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Blain&#039;s Farm &amp; Fleet\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@farmandfleet\" \/>\n<meta name=\"twitter:site\" content=\"@farmandfleet\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Blain&#039;s Farm &amp; Fleet\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Deeper Roots Episode 3: Vanessa Wallock, Farmer & REKO Ring Founder | Blain&#039;s Farm &amp; Fleet","description":". 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